Go with Gusto!

"GUSTO"
–noun
1. hearty or keen enjoyment, as in eating or drinking, or in action or speech in general: to dance with gusto.
2. individual taste or liking.
—Synonyms
1. enthusiasm, delight, relish, zest, spirit, fervor.

My blog is evolving less about selling and marketing lately, and that's ok. I guess that is what you call finding your passion through verse - i like to write about why and the qualities that seem to be important in building successful business models. Most of which have to do with great people. People with Gusto.

I have found most people to lack this enjoyment and passion in their profession. They reserve it, if at all, for their hobby or personal passion. When you can approach your work, though, with Gusto, I'd argue that you're more productive and your energy and enthusiasm will positively affect other people. Everything is more fun when you embrace it and make it interesting.

My mailman is a perfect case in point. I have never seen a mailman, literally, smiling ear-to-ear when on his route. This guy leaps over bushes and springs towards mailboxes with pride. Every time I receive a package, it is accompanied with a dog biscuit for my lab. He is my favorite mailman ever. I see him and my reaction is to smile and greet him, exchange some quick banter (god forbid I actually interrupt his sacred schedule) and he gleefully returns, wishing me great day.

This guy has several options and has chosen Gusto as the road to professional enjoyment and happiness in his craft. What will you do?

Go, Make something Happen, with Gusto!